Advert Tracking and Measuring

Case study - Hotel & Wedding Venue

"I was startled at some of the results we saw" Guidepost Hotel Bradford.

Bradford based hotel, wedding and conference venue The Best Western Guide Post Hotel use an array of 0845 numbers to monitor the results they get from their marketing activities.

“We spend a substantial amount each year advertising and marketing the hotel’s services.” said Gary Brown, Sales and Marketing Manager for the hotel.

“If I’m honest, we weren’t entirely sure what was working for us and what wasn’t and much of it was left to chance. When we started using AdTracker™ it immediately highlighted exactly where our calls were coming from and, I have to say, I was startled at some of the results we saw. It has pointed out those adverts which just simply aren’t worth doing – which is a great way to discover how you can save money! It’s been of huge value to us and I would recommend to any business that using Media Spy to measure advertising response is a smart thing to do. I feel like we're holding all the aces now!”

The Best Western Guide Post Hotel is one of Bradford's finest hotels with superb facilities, a convenient location and very high standards of service.

Contact the hotel on 0845 409 1357

Contact us on 0845 833 9560 for more information or click here to email us.


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Case Studies

  • Bradford Hotel

    A luxury 4 star hotel discovered one or two surprises when they used our AdTracker™. more

  • Wedding Venue

    This beautiful wedding venue in the heart of Yorkshire were able to reduce their annual advertising budget considerably... more